Centre management

[simple_tooltip content='CityD is happy to study the desirability and feasibility of a centre management organisation using interactive workshops, trader surveys etc. What do the traders want? What tasks do they assign to a centre management organisation? Does there also have to be a centre manager? What is his/her task? What commitments do the traders want to make themselves? A lot of questions, together we will look for the answers. After all the parties concerned have agreed, CityD draws up and files the registration of the statutes and founds a new non-profit association.']

Starting course

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[simple_tooltip content='It is not easy to find a support platform for a project. CityD helps to look for the right collaborations and initiatives to stimulate a positive dynamic. CityD is well-versed in the guiding of processes when a search for answers, common standpoints and joint initiatives needs to take place. Interactive, where necessary challenging but always with the intention of landing. Support platform creation can involve all aspects of the urban or inner-city dynamic. It can therefore involve mobility, branching agreements, terrace regulations, the public sector ambience, parking rates, cooperation, delineation of core shopping areas etc']

Support platform creation

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[simple_tooltip content='CityD acts as a sounding board for the authorities and trading associations and offers coaching paths for centre managers that are just starting out. In addition, CityD’s expertise is often called upon by trading associations or municipalities if the need arise. ']

Sounding board and coaching

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[simple_tooltip content='The statutes act as the association’s constitution. They describe the rights and obligations of the members and structure the association. CityD writes the statutes, works on the corporate purpose, searches for the right forms of representation in the various bodies, sketches the scope etc. And we finish company foundation with registration in the Belgian Official Gazette. Often at the same time there are also cooperation agreements between the municipality and the new non-profit association founded by CityD, in which mutual obligations, financial agreements and other practical agreements are settled. It is a matter of knowing clearly in advance where we need to go. ']

Non-profit association statutes and cooperation agreements

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[simple_tooltip content='The performance of administrative tasks such as drafting reports, accounting, exchange of information, newsletters, drawing up of budget and annual action plan etc. By CityD staff can help a trading association get on its way so that the non-profit association can focus on its main purpose: to get its project on the map! CityD provides administrative support in several towns/cities and municipalities and consequently ensures that the wheels keep on turning. CityD performs this task to support and facilitate daily administration, the Board of Directors and the General Meeting.']

Non-profit association administration

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[simple_tooltip content='A loyalty scheme is a structured marketing attempt to reward and promote loyal purchasing behaviour. CityD knows the players on the market very well and advises municipalities and trade associations so that they make the right choices. CityD is the go-between between municipality, traders and suppliers and is able to ensure maximum participation. After all, the more participating traders there are, the more successful the initiative.']

Activation of loyalty systems

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[simple_tooltip content='To be able to get a true sense of what it is like to spend time in a town/city or municipality, there is a need to acquire the necessary experience on site so as to be able to link a view to the centre management organisation. As a function of needs, CityD can send any expertise or performance capacity held by specialist and motivated centre managers to your town/city or municipality. Sometimes half a day a week, sometimes more, sometimes for the long term, or temporarily while awaiting a structural solution. Towns/cities and municipalities do not need to reinvent the wheel, there is expertise available and the switch to action can be made immediately. CityD also takes on ‘locals’ who assume responsibility for operational aspects on site whilst CityD monitors quality, provides the necessary substantive backing and moulds and trains the person on site into a fully-fledged centre manager. ']

On-site implementation

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[simple_tooltip content='In an action plan, a number of tools are on offer to allow the municipal administration or trader association to get to work immediately. In the action plan, the emphasis is placed on the organisational, functional, spatial and promotional aspects. The action plan is a combination of measures that need to address a number of shortcomings, showcase a few assets and grasp opportunities. This action plan is accompanied by a financial plan, a list of priorities and a list of responsible implementers. ']

Action plans

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[simple_tooltip content='A lot of aspects can affect the urban experience and bolster the promotional clout of a municipality. Promotion and experience therefore go hand in hand. CityD sets up promotion and activity programmes and assumes responsibility for budgeting. CityD knows which partners in Flanders have a strong position when it comes to experience, entertainment, the promotion of inner cities and the creation of a catchy house style. ']

Promotion and experience

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[simple_tooltip content='In an advertising plan, we indicate how the organisation deals with advertising and in what situations advertising is desirable. In this way, CityD produces such plans with a view to a good media mix. For this purpose, CityD also maintains the best contacts with larger or local players and special conditions can also be negotiated. CityD employees often have a communications or promotional background and are very well aware how balanced plans need to be created via social media, print or other channels. Where necessary, CityD works to this end alongside specialist players. ']

Advertising plan

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[simple_tooltip content=' Pure Fashion, your town or city in the spotlight!

Flemish celebrities and models present the latest novelties from your fashion-conscious town/city or municipality, and this during a scintillating show on the red carpet in our unique fashion village, which is packed with people every time.
This lifestyle event has been known to attract a wide audience, bring large crowds of people to your shopping area, allow traders to work together and get visitors to buy!
For this concept, CityD works with PartyFun | Kwadraad to magic your town or city into the stage of an exclusive party concept where fashion, core strengthening and social network meet ']

Pure Fashion

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[simple_tooltip content=' www.startyourbusinessin...be

How about a website to combat building vacancy and to guide potential start-ups in business centres? That is a ‘dream come true’ with the website www.startyourbusiness in ... Current offers and personal stories from existing traders portrayed through videos and photos form the core of the website. But that is not all. The website also offers listings of available properties in the trade centre, as well as practical information about support options for interested entrepreneurs. Please visit www.startjezaakingeel.be to see an example. The guide price of a similar website for your city/municipality is €12,500 excluding VAT. To realize this concept, CityD works in partnership with I-Line PR & Communications.']